Welcome to The Rogue Creative

Hey! I’m Melissa, the founder, and HBIC of Sweet Daddy Designs and The Designers' Cohort. I’m a brand strategist and designer who got kicked out of design school, cried about it for like 15 minutes (ok maybe 30), then said fuck it and figured out how to open my own design studio anyway.

Here, I do things differently—on my terms, in my style, with no compromises.

This Substack is for the rebels, the rule-breakers, and anyone tired of playing by other people’s rules. Whether you’re a designer forging your own path or a business owner looking to brand your creative ideas with authenticity and edge, you’re in the right place.

Expect unfiltered insights, practical advice, and stories from the trenches. Whether you’re designing for clients, branding your own business, or just someone looking to build something worthwhile, you’ll find my raw (and often very blunt) experiences and opinions that won’t bore you to death.

Pull up a comfy chair, pour a cup of joe (or something stronger), and watch me flip the script on the ins and outs of creativity and branding.

Until Next Time,

Mel 🫡

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My unfiltered opinion on branding, design, and life as a creative entrepreneur.

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Brand strategist, designer, book lover, and amateur chef.